notitur.com October 10, 2026

Travel industry glossary

Your reference guide to hotel technology, distribution and marketing terms. For professionals who use them every day and for students still learning them. Each term comes with a clear definition and a concrete example. This is nobody's official glossary, it is how we at Notitur explain the concepts that show up in our analysis.

100 terms

Operations

Stop sell

A stop sell is closing the sale of a date or room type on a channel, even if inventory remains. It is used to slam the brakes on...

Commercial

Success fee

A success fee is a price you only pay if the vendor delivers the result. No fixed fee, no lock-in: the vendor takes a percentage...

Revenue

Total revenue management

Total revenue management extends revenue logic beyond the room to everything the hotel earns: restaurant, spa, meeting space,...

Distribution

Tour operator

A tour operator is the company that bundles flight, hotel and transfers into a single organised trip and sells it, usually...

Revenue

TRevPAR

Total revenue per available room looks at everything the hotel earns per room, not just accommodation. It adds restaurant, spa,...

Hotel technology

Two-way integration

A two-way integration is one that sends data both directions, not just from one system to the other. The PMS sends availability...

Commercial

Upselling

Upselling is convincing a guest to move up to a better version of what they were already buying. A room with a view, a suite or a...

Operations

Walk-in

A walk-in is a guest who arrives without a prior reservation and asks for a room on the spot. The front desk usually sells at a...

Distribution

Wholesaler

A wholesaler or bedbank buys rooms at a net rate and resells them to agencies, tour operators and other OTAs worldwide. It gives...

Revenue

Yield management

Yield management is the discipline of selling the right room to the right guest at the right price and time. It was born in the...

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