Open pricing is setting each rate and each segment independently instead of moving them all chained to the BAR with fixed discounts. It lets you lift the direct channel price while keeping a group rate low, free of the classic rate hierarchy. It gives more control but demands a system and a mind to govern it.
Example With open pricing, the member rate rises on weekends even if the agency rate stays flat.
The best available rate is the public, flexible price a hotel offers at any moment for a date, with no...
RevenueDynamic pricing adjusts rates in real time based on demand, competition, lead time and other factors. Instead...
RevenueA revenue management system uses demand, competitor and booking data to recommend the optimal price for each...
DistributionRate parity is the commitment to offer the same public price across all channels. Many OTAs require it by...
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