Notitur July 11, 2026
Travel Industry Intelligence

AI and automation

RAG

RAG is the technique of feeding a language model your own documents so it answers from them instead of from what it memorized. It first retrieves the fact from your base and then writes the reply. It is how you get a hotel chatbot to answer with its real rates and policies rather than making them up.

Example With RAG, the assistant answers the breakfast time by reading the hotel manual, not guessing.

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