A family office pays 8.2 million for Murmuri Residence Concepció in
A family office just cracked open its wallet for Majestic Hotel Group's boutique gem in Eixample. It has acquired Murmuri Residence Concepció for 8.2 million euros, a transaction enlace a Hosteltur advised by Cushman & Wakefield.
The building houses five high-end apartments and a restaurant run by chef Carles Gaig. This is no ordinary buy: we are talking about an asset with a luxury DNA, discreet rental model and high per-key value. Spain's hotel market closed the first half with 2.46 billion euros in investment, according to Colliers, and the war for prime locations like this one is relentless. Family offices know what they want, and when they find it, they pay.
For those of us tracking hotel distribution, the million-dollar question is whether this direct-acquisition trend by private capital will push OTAs to rethink their acquisition model in premium urban destinations like Barcelona.
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