notitur.com September 1, 2026
Hotel TechnologyPublished September 1, 20261 min read

HSMAI Europe launches weekly AI podcast for hotels

JSBy Joan SanzCurated by Joan Sanz. · September 1, 2026 · Follow on LinkedIn
Voice reading · ~1 min

HSMAI Europe has announced the launch of a weekly video podcast focused on artificial intelligence and hospitality strategy. The move arrives as the industry desperately seeks real use cases beyond the tech hype. The format aims to involve up to three Founding Partners and a selection of AI Content Partners to co-create the platform, as HospitalityNet reports.

I think it is a smart move. This is not another webinar flooding the industry, but a bet on a quick, periodic format that can build a real community. The value will not only be in the guest of the week, but in HSMAI's ability to bring hotel brands and tech vendors together in a candid, unscripted conversation.

The risk? It becomes a product showcase. If they manage to keep a critical, practical tone, this podcast can become a must-listen for revenue teams and hotel directors across Europe. I hope they dare to ask what no one asks.

There is finally a space where the industry can talk about AI seriously. The question is whether the guests will be up to the task.

Quick questions

What is HSMAI Europe's new podcast?
It is a weekly video podcast focused on artificial intelligence and hospitality strategy for travel industry professionals.
Who participates in HSMAI's podcast?
HSMAI Europe invites up to three Founding Partners and selected AI Content Partners to co-create the platform.
What topics does the HSMAI Europe podcast cover?
The focus is on applying AI to hotel strategy, from distribution to guest experience and revenue management.
How can I get involved in HSMAI's podcast?
If you are a hotel brand or a tech vendor with a strong AI proposition, you can apply to become a Founding or Content Partner.
Why is this podcast relevant for hoteliers?
Because it tackles AI from a practical European perspective, with real cases and a regular format lacking in the sector.

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